In our first two posts, I discussed keywords and some ads that I have run for the Cache Iron mystery series. In this post, I want to talk about relevance and then metadata and how metadata can help with your relevance. Then I will talk about some benefits of looking at the search reports that you can run on Amazon. Relevance One of the key topics that most people talk about when they talk about what advertisements Amazon serves up is relevance. Simply, Amazon wants to show something that … [Read more...] about Relevance, Metadata and Search – The Amazon Ads Adventure No. 3
Blog Page
Why Advertising & Keywords – The Amazon Ads Adventure No. 2
Welcome to this week's post on the Amazon Ads Adventure. In the last post we talked about why Amazon Ads. This week I want to talk about why you should be advertising in the first place and then begin the discussion on keywords which drive your ads. Why Advertise at All? If you walk into a traditional bookstore, you are usually greeted with a table or several, right at the front of the store displaying a selection of books. At the ends of the aisles, you may see a selection of other … [Read more...] about Why Advertising & Keywords – The Amazon Ads Adventure No. 2
The Amazon Ads Adventure – No. 1
Welcome to my new running blog series here on Kinclond Publishing. So let's begin by talking about what The Amazon Ads Adventure is all about. If you are an author of fiction or non-fiction books and are responsible for the advertising and marketing of your books or someone else's books, then hopefully this series of blog posts will be for you. The purpose of The Amazon Ads Adventure is to document my efforts in trying to master Amazon Ads and help drive interested traffic to my books on … [Read more...] about The Amazon Ads Adventure – No. 1
Self-Publishing – The Task of Wearing Many Hats
You have written the book that has been in your head all these years, good for you. If the purpose of your initial literary adventure was to craft a book that you could put on your bookshelf or place on a coffee table in your home, then you have done your job. Your initial research into self-publishing showed you how to go out and get your book produced. If your goal is to have your book read by millions, to live the lavish lifestyle of a famous author than your job is just beginning. … [Read more...] about Self-Publishing – The Task of Wearing Many Hats
Kinclond Publishing, for Self-Published Authors
VisionaryCode is moving from software development to book publishing with the business changing its name to Kinclond Publishing Inc. with a new logo, the Authors Wishing Well. The purpose of Kinclond Publishing is to help authors in the self-publishing space to help market their books and grow their publishing business. For, years the primary method of taking your book to market was signing with a literary agent and then trying to negotiate a contract with a publishing house who would … [Read more...] about Kinclond Publishing, for Self-Published Authors